Sunday 2 September 2012

Batman: Mask of the Phantasm Promotional Theater Cup

On the original theatrical release of Batman: Mask of the Phantasm in 1993, this theater cup was included as part of a promotional “Combo” that could be purchased from the theater concession. The cup itself has a beautiful full color image depicting Batman and his adversary, with the name of the theatre chain on the reverse side. The cup lid is a jet black, 3D plastic sculpt of the Batman's cowl, which has a hole in the top to allow for a straw. The total height of the cup and lid is 26.5cm.
Batman: Mask of the Phantasm is a 1993 American animated superhero mystery film based on the fictional DC Comics character Batman, and is a spin-off of the Emmy Award-winning TV series Batman: The Animated Series. Although critically acclaimed (Empire cited it as the best animated film of 1993), the film only went on to gross slightly more than $5.6 million in total domestic box office intake. The filmmakers blamed Warner Bros. for an unsuccessful marketing campaign. Needless to say, with a poor initial box-office run, these promotional cups are exceedingly scarce.

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